“Her message resonated with our attendees, and the response to the seminar was phenomenal.” - Monica Smiley, CEO, Enterprising Women, USA
RÚNA MAGNÚSDÓTTIR
International Keynote Speaker on Conscious Leadership, AI & Organisational Clarity
Recognised by MSN as one of the Top 10 Leading Speakers to Follow in 2025.
Rúna doesn't deliver presentations. She creates experiences that shift how people see themselves — and what becomes possible as a result.
Her keynotes combine sharp strategic insight, dry Icelandic humour, and tools that audiences actually use long after the applause fades.
She has spoken at the UN, HubSpot's INBOUND, Enterprising Women, ELEVATE NORDIC and conferences across Europe and North America.
FROM BOXED-IN TO BREAKTHROUGH
The invisible rules running your culture — and how to step beyond them. Audiences name the patterns that have been costing them, map their own boxes, and leave with a shared language for leading differently.
Can include a live Beyond Boxes Index™ reflection.
Best for: leadership summits, culture transformation events, and company off-sites.
THE ENERGY OF TEAMS
Why even smart teams get stuck — and what the ancient science of elemental energy reveals about how your people actually work together.
Can include a live Beyond Boxes Index™ demo that audiences can take home and use immediately.
Best for: boards, team retreats, HR conferences, and leadership development programs.
BEYOND GENDER: THE NEW RULES OF LEADERSHIP
The cultural scripts still shaping who gets heard, who gets promoted, and who gets boxed out — and how conscious leaders rewrite them.
Best for: diversity and inclusion events, women's leadership forums, board retreats.
Good to know…
Keynotes typically run 30-60 minutes and can include:
live reflection exercises, Beyond Boxes Index™ demos or breakout discussions.
Rúna is based in Iceland and works internationally across Europe, the USA and beyond.
All keynotes are tailored to your audience, theme and outcome.
READY TO BOOK -
OR JUST EXPLORING?
Either way, let’s talk.
A 15-minute call is enough to know if it’s a fit.
Rúna on global stages
WHY ORGANISATIONS BOOK RÚNA
✨ Over 30 years of leadership and brand experience
✨ Co-creator of the Exploring Boxes, The Good, The Bad & The Ugly global movement and methodology
✨ Creator of Beyond Boxes Index™ — the leadership diagnostic built on 3,500 years of energy wisdom
✨ Warm, humorous, deeply human stage presence
✨ Delivers tangible transformation, not just inspiration
“Rúna doesn’t just speak about change
— she creates it in the room.”
Read the Testimonials HERE!
Conferences • Corporate Retreats • Leadership Summits
Conferences • Corporate Retreats • Leadership Summits
“I remember your presentation — you were ahead of your time. People still reference that talk years later.
Ten years on, the service became one of the most successful Local Authority psychology services in the UK.
Thank you, Rúna.”
— Jeremy Monsen, Bi-borough Principal Educational Psychologist, Kensington & Chelsea and Westminster, UK
FREQUENTLY ASKED QUESTIONS:
FAQ:
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They blend human storytelling, humour, and AI reflection tools to spark real transformation.
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Absolutely — Rúna strives to craft each keynote to be tailored to your culture, audience, and outcomes.
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A leadership diagnostic that maps your dominant energy, your blind spot, and the one shift worth making.
Rúna uses it often live on stage — and audiences can take it home immediately after.
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Forward-thinking teams ready to move beyond old structures and lead with awareness. Perfect for conferences, leadership retreats, and cultural transformation programs.
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Keynotes typically run 40–60 minutes and Rúna loves to include live reflection exercises, BeBBY-AI demos, or short breakout discussions — depending on your event format.
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Expect greater self-awareness, stronger team connection, and a shared language for leading consciously. Many organisations use Rúna’s frameworks long after the event to guide communication and decision-making.
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Yes. Rúna is based in Iceland and works internationally across Europe, the USA and beyond.
All keynotes are tailored to the audience, theme and desired outcome.
Different thinking - different outcome!
Author, entrepreneur, business leader, and an overall go-getter, inspirational speaker Runa Magnusdóttir (a.k.a. Runa Magnus) can help you to inspire your team/audience with a unique message that’s stuck in their hearts and soul.
“Watch out for Runa! She’s got that extra Wow! factor,” exclaimed New York Times bestselling author Janet Bray Attwood – and there’s a good reason why.
As one of the sought-after female motivational speakers in Europe and North America, the founder & CEO of The Change Makers, creator of BeBBY-AI, Beyond Boxes Index TM and co-creator of Exploring Boxes: The Good, The Bad & The Ugly, the methodology and movement, Runa gives your audience a powerful onstage presence that is instantly electric and unforgettable.
Rúna has a unique experience in personal branding for entrepreneurs, politicians and thought leaders. Her take on gender equity has made the media headlines, which she discusses more deeply in her talks and her last book, Beyond Gender: The New Rules of Leadership.
Runa is here to inspire your audience to stop procrastinating and take the necessary steps to build an internal culture of diversity and inclusion that thrives.
Through energetic, timely, and often humorous speeches that shape, move, and stir hearts and minds, Runa shines a spotlight on what matters in a way that is both original and insightful.
“Runa is simply brilliant and one of the most authentic, wonderful people I know...her presentations are superb and engaging...I highly, highly recommend all aspects of Runa’s work. She is making her mark globally.
”
Speaking Appearances by Rúna Magnúsdóttir
Media Mentions and Interviews for Runa Magnusdóttir
Who is Runa Magnusdóttir?
An Imaginative and Resourceful Speaker Who Takes Your Audience On an Inspirational Journey Out-Of-Their Boxes and into a World of New Possibilities.
Profoundly passionate about her life’s work, and always an Icelander at heart, Runa Magnusdóttir (a.k.a. Rúna Magnús) packs a mighty punch as an entrepreneur, business leader, author, and speaker.
Known for her palpable humour and incisive business acumen, Runa helps leaders, entrepreneurs, and organisations discover why one of their biggest problems is hidden in plain sight –.
She has created two EU-Awarded Leadership and Personal Branding Programs, she is the author of three books; “Branding Your X-Factor, How the Secret to Your Success is Already Right in front of Your…” and “The Story of Boxes, The Good, The Bad and The Ugly” and her latest book, “Beyond Gender: The New Rules of Leadership”, she is the co-founder of #NoMoreBoxes The Transformational Movement, Methodology & Lifestyle, the antidote to division and black & white thinking.
By playing a pivotal role in Iceland’s National Assembly of 2009 – where the nation’s leaders came together to reinvigorate the country following the economic crash – she helped to transform and reshape the island’s economic standing.
But that’s not all. Runa is the co-founder of NASKAR Investments (a woman-only investment group), and the past vice-president for FKA, the Icelandic Associations of Women Business Leaders. She is also the Global Ambassador for IWIB (International Women in Business). And she has spoken onstage at conferences such as; HubSpot’s famous Inbound conference, keynoted by Chelsea Clinton, Daniel Pink, Brené Brown, Enterprising Women Magazine Awards, JUMP, Small Business Branding Day and other luminaries.
How Runa Magnusdóttir can help your audience?
Are you looking for a speaker to inspire your team or audience on topics related to leadership in the new era and/or the future of genders?
Backed by years of relevant experience, Runa Magnus is here to help your company by delivering actionable conference speeches that crackle with deep insight and reverberate with wit, charm, and warm Icelandic humour.
Known for having audiences “on our feet, laughing and inspired” (well, that’s what the host of Techno Granny said about Runa’s speech, anyway), Runa has received multiple international awards in branding and entrepreneurship – and is widely acclaimed for these traits as a speaker:
Crafting and delivering speeches with a fresh, human appeal. With audacious honesty and fearless humour, Runa keeps her audience riveted and engaged, stimulated and moved – strengthening your brand’s positive reputation.
A capacity for clarity. A talent for grasping an audience’s frame of reference means that Runa Magnus infuses her speeches with complete clarity – she breaks down concepts, ideas, and methods in a way that every conference attendee can understand.
“.. she can convey a message in a clear and entertaining manner...by communicating an important and relevant message in a convincing and entertaining way, which makes her delivery an experience that remains with the listener.”
Why Runa Magnusdottir’ Approach Gives You the Confidence that Your Audience Will Be Inspired To Take Their Steps Out-Of-Their Boxes – Exactly as You Want It To
Praise for Runa
“There are three things you can be sure Rúna will ALWAYS bring to the table in every project or task she’s involved with:
1) The passion which motivates and inspires the people around her;
2) Out-of-the-box thinking and solutions to the challenges we face; and
3) Clear and well thought out actions steps to achieve the desired results. Her branding wisdom, insights, and talents as a leading European Transformational Personal Branding Speaker and Strategist are not only transformative but are also easy to understand to implement.
She’ll get you out in the world in a way that is authentic and aligned with who you are and what you stand for.”
“Runa’s expertise on branding was shared with our attendees at the Enterprising Women of the Year Awards event during our Connect, Grow & Inspire Workshop series. Her message resonated with our attendees and the response to the seminar was phenomenal. If you are looking for a speaker who connects with her audience, look no further than Runa.”
“Thanks so very, very much - your presentation to a public sector audience was very well received; people commented on your authenticity, realness, knowledge, but overall your joy in life - living and being the person you can be.”
To Those Looking for a Highly-Qualified, Engaging Speaker to Take Your Audience Out-Of-Their Box Based Mindset - Here’s a Personal Message from Runa Magnus to You
Why am I doing this?
As it turns out, I’ve attended and spoken at dozens of conferences all over the world. Most often around the topics of Leadership in the new era, Personal Branding and her vision for the future of gender equality.
Give your audience real food for their thoughts, tips, insights, tools and stories designed to inspire them to look at their own ability to grow, become the change they want to see in their world.
I believe endlessly in the power of human beings. I also believe each and every one of us can become the change we want to have more of in our world, whether it’s a big or small change.
If you are looking for a speaker that can give your audience space to look deep inside for their inner strength and ability to make a difference in their lives. How to live more from their soul’s calling, less from their social conditions. Contact my team, let’s find time to speak.
Rúna Magnúsdóttir BIO
ABOUT RÚNA MAGNÚSDÓTTIR
Born, raised and living in her native country Iceland. A lifetime entrepreneur, since 1988. First, in partnership with her role model in life, her mother, in a wholesale company, Bergís. A business that she sold in 2006 and transformed her career into the personal development and leadership world.
Since 2007 she has been dedicating her work to the personal leadership and development field—supporting entrepreneurs, leaders and politicians as their personal life and leadership coach.
She is the founder and creator of Connected-Women, one of the first global online community sites for women entrepreneurs and co-creator of the EU-WIIN Personal Branding Boutique and Program, BRANDit.
Rúna has written and published three books, The Personal Branding Book and Programs, Branding Your X-Factor, co-author of The Story Of Boxes, The Good, The Bad and The Ugly, with Nicholas Haines, and Beyond Gender: The New Rules of Leadership.
Rúna is the founder of The Change Makers, co-founder of The Network for Transformational Leaders and co-creator of Exploring Boxes: The Good, The Bad & The Ugly, The Transformational Movement, Methodology and Lifestyle - and co-creator of the MANIFESTO for The New Paradigm of Gender Equality, along with her business partner Nicholas Haines.
AWARDS & RECOGNITIONS
Finalist for The Transformational Leadership - A Change Maker Awards 2025 TechWomen4Boards UK
Listed on Forbes.com as one of the international businesswomen to follow on Twitter
Selected as one of 100 women in the world making a difference by The International Alliance of Women
Received the Leadership Award of the Year 2019 by The Network for Transformational Leaders
Received the EU-WIIN Awards for Capacity Building 2011
Received the WEF (Women Economic Forum) Awards for Excellence in Entrepreneurship 2022
Interviewed and mentioned in the international press such as Huffington Post, The Times, Telegraph, The Entrepreneur, and Psychology Today, to mention a few.
INTERNATIONAL SOUGHT-AFTER SPEAKER
RÚNA MAGNÚSDÓTTIR - HEADSHOTS
Photographer: Bjarney Ludviksdottir, Eyjafilm
Runa Magnúsdóttir, Iceland | Photographer: Ralph Reutimann