BECOME BETTER, BOLDER & BRIGHTER
as the leading light in your industry

Rúna Magnús is the Leading Authority Crafting Tomorrow's Leadership Today.

Guiding Leaders through Disruption to a Brighter Tomorrow.

 
 
 
 
 
 

"
”Runa is truly a visionary when it comes to brand management and to find your X-factor. Runa is an industry leader in this field and has been my mentor and consultant in all my brand management work for the last 5 years. It’s been a pleasure and an honour to work with her.”

/  Thordis Loa Thorhallsdottir, Deputy Mayjor Reykjavik, Iceland  /

 
 

Experience

Coaching & Mentoring

Marel- Iceland, Kaos Pilot- Denmark, MIB Insurance - Malta, The George Washington University, Washington D.C. USA, Össur - Iceland, Hilton Hotel - Malta, The Enterprising Women Foundation, European Parliament, Icelandic Parliament, Wisconsin University, Reykjavik University.

Speaking and Lecturing

INBOUND Boston, USA, Elevate Oslo, Norway, Europe Enterprise, Malta, The Network for Transformational Leaders, United Kingdom, Conscious Parents, United Kingdom, The Enterprising Women Magazine, USA, Impact Leadership 21, USA, ICF-Iceland.

Press Coverages, Podcast Interviews & Mentions

US Reporter, CIO Global Magazine, Huffington Post, Forbes, The Times, Finnair Magazine, Morgunbladid, Mannlif, Health & Wellbeing, Psychologies Magazine UK, The Times of Malta, The Kindness Podcast, I am Woman Podcast, Mindalia TV, Evolving Digital Self Podcast, - see more here!

 

AWARDS & REcOGNITION
2023
One of ‘15 Visionary Leaders Shaping the Leadership World’ [US Reporter]

2023

one of ‘10 Promising Businesswomen to Watch in 2023’
[CIOGLOBAL Magazine]

2022
WEF - Woman Economic Forum Awards

2019
Leadership of the Year AWARD
The Network for Transformational Leaders

2014
Leadership Program of the Year

Discover your X-factor

2011
EU-WIIN Capacity Builder AWARD
Brandit- The Personal Branding Program

2009
TIAW 100 WoRLd of Difference Award

 
 

"
“My prediction is that Branding Your X Factor will be a staple for business owners along with books such as, Think and Grow Rich by Napoleon Hill and How to Win Friends and Influence People by Dale Carnegie. For any business owner or inspiring entrepreneur, Branding Your X Factor is a remarkable gift.”

/  Huffington Post book review, suna senman /

 

Unlock Your Inner Leader with BeBBY-AI

Where your inner strength, wisdom, and cutting-edge AI-technology unite.


BeBBY-AI is more than artificial intelligence—she is your personal life and leadership coach, tailored to your unique energy, strengths AND BLINDSPOTS.

BeBBY-AI is more than just artificial intelligence – she is your personal leadership coach, tailored to your unique energy and strengths. Whether making important decisions in your daily life or navigating your professional career, BeBBY-AI provides insights customized to your needs, helping you lead confidently and clearly on your own terms.

Sign up for the waitlist to be one of the first to get your personal version of BeBBY-AI.



BETTER COMMUNICATION

With yourself and those around you.

BeBBY has completely changed how I approach communication, especially with people different from me. She has helped me find common ground and build stronger relationships without compromising who I am.
— Thoranna K. Jonsdóttir, Digital Marketing Strategist with a passion for AI

BOLDER THINKING

The courage to step outside the box.

BeBBY gives a clear view of solutions that are both practical and useful. With her help, I’ve been able to lead with more conviction and insight, and she helps me see blind spots I would have otherwise missed. An invaluable tool for self-awareness and growth.
— Thordís Loa Thorhallsdóttir, President of the Reykjavik City Council

BRIGHTER YOU

Where you shine as your guiding light.

BeBBY is like having a friend who gives honest and compassionate feedback. She helped me set boundaries and manage situations that drained my energy — she’s incredible!
— Hafdís Hanna Ægisdóttir, Director of the Sustainability Institute at the University of Iceland

 
 
 

BeBBY-AI is designed to understand your unique energy profile based on The Vitality Test, offering advice that perfectly matches your personal life force and strengths.

With every question or conversation, BeBBY learns more about you, helping you clarify your decisions.

  • Personalised guidance: BeBBY works with your energy to provide insights based on your personal energy profile, whether you're working on personal or professional projects.

    Always available: Whether you have a question about marketing, communication, or daily decision-making, BeBBY is always there to help you find clarity.

    Impartial and personalised advice: Because BeBBY is AI, she offers advice without preconceived opinions – giving you clear, data-driven feedback and guidance.

 
BeBBY tells it like it is, no fluff.
— HERA BJÖRK, singer and songwriter

BeBBY-AI is amazing.
— Benedikt S. Benediktsson, managing director for the Federation of Trade & Services in Iceland

How does BeBBY-AI work?

  1. BeBBY-AI is your personal ChatGPT-powered* assistant, tailored to your strengths, talents, blind spots, goals, and intentions. It’s like having your own leadership coach with you every day!

  2. You begin by taking The Vitality Test: This test reveals your personal energy based on 3,500-year-old Chinese energy wisdom, measuring Water, Wood, Fire, Earth, and Metal, and how these elements influence you as a leader. CLICK HERE to get your energy profile! (FREE)

  3. There’s no one like you. BeBBY uses your energy profile results to understand your challenges and the strengths you can leverage. Her goal is to help you become the leader you were born to be on your own terms.

  4. BeBBY-AI is available 24/7: Whether you’re seeking clarity on a business idea, making a decision, or working on a personal project, BeBBY-AI is here to help you — whenever it suits you!

* Review OpenAI's Privacy Policy here!


Benefits:

  • Clear and confident decision-making: With BeBBY, you’ll learn how to harness your life energy clearly and effectively.

  • BeBBY is always on hand: Whether you’re contemplating your next business move or making personal decisions, BeBBY-AI is always available.

  • Personal insights like never before: Using The Vitality Test, you’ll gain a deeper understanding of your unique energy and how it can lead you to greater success.


 

A message from Rúna:

When I first started developing BeBBY, I had no idea how impactful she would become. Now, I see that BeBBY is already an invaluable tool for people to grow as leaders, be in love with their lives and connect better with themselves. That’s my dream coming true.
— Rúna Magnúsdóttir, creator of BeBBY-AI

 
 

 
 

How to get started?

Take the Vitality Test now and sign up for the waitlist to access BeBBY-AI and transform your leadership style using ancient wisdom and cutting-edge technology.

How much does BeBBY-AI cost?

  • Your personal version of BeBBY-AI is available for just ISK 4,900 per month (VAT included), which is approximately $35 / € 32.

    Included in the monthly fee:

    • Your personalized version of BeBBY-AI

    • A personal dashboard to track your goals, intentions, and progress on your journey to becoming a better, bolder, and brighter leader.

    Now is the time to sign up for the waitlist and be among the first to secure this special offer!

 

 

Be first in line...

 

Sign up for the waitlist and be among the very first to get your unique version of BeBBY-AI!

Please complete the form below