RÚNA MAGNÚS

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Leading with Laughter: The Unconventional Path to Authentic Leadership

Wit & Wisdom with Rúna, the journal blog series

Welcome to "Wit & Wisdom with Rúna," my journal-blog series where humour meets profound insight on the rollercoaster ride of life, leadership, and self-discovery.  

In this journal-blog series, my intention is to authentically peel back the layers of my life's crossroads and delve into the quirky realities of self-discovery and leadership.  

Join me as we navigate the complexities of breaking free from societal boxes, embracing our authentic selves, and finding contentment in being in the flow, all while laughing at the absurdity and beauty of it all.  

"Wit & Wisdom with Rúna" is my journal blog; it explores the journey to trust my flow to become better, bolder, and brighter as me.


Leading with Laughter: The Unconventional Path to Authentic Leadership

Discover how embracing humor and authenticity transforms traditional leadership into a journey of self-discovery and genuine connection

As I explore in "Beyond Gender: The New Rules of Leadership," the unexpected element of humour can be precisely what sets truly remarkable leaders apart. It's not the punchlines that matter; it's the authenticity they reveal, shining through the cracks of an otherwise polished perfection.

The Real Challenge?

Changing how we view leadership – from a solemn march to a joyful dance – can feel like rewriting our DNA. After all, if you've spent a lifetime cultivating a serious demeanour because "that's what leaders do," suggesting you sprinkle in some humour might seem as blasphemous as wearing sneakers to a black-tie event.

Daring to Shift Your Identity

Yet, the magic happens when we dare to shift our identity, embracing even the smallest changes to reveal a more authentic self. Conscious Questions, as introduced by Nick Haines, can be a fantastic tool in this transformation, nudging us towards unveiling a newer, perhaps funnier version of ourselves.

Let's spotlight three leaders who've mastered the art of blending humour with serious leadership, showing us you can lead with laughter and authenticity.

Richard Branson

Sir Richard Branson, the daredevil entrepreneur behind the Virgin Group, is practically the poster child for leading with a laugh. Known for his adventurous stunts and cheeky demeanour, Branson demonstrates that humour can coexist with serious business. Whether dressing up as a flight attendant or attempting to circumnavigate the globe in a hot air balloon, Branson's playful approach to leadership made headlines and built a loyal following. His message? Don't take life too seriously; nobody gets out alive anyway.

Sheryl Sandberg

Sheryl Sandberg, former Chief Operating Officer of Facebook, might not strike you immediately as a comedian, but her approach to leadership is laced with authenticity and relatable humour. In her book "Lean In," Sandberg shares personal anecdotes and challenges, using humour to connect and inspire. By openly discussing her vulnerabilities and mistakes, she breaks down the facade of perfection often associated with leadership, making her one of the most influential and approachable figures in the tech industry.

Barack Obama

Former U.S. President Barack Obama has a well-documented knack for humour. His speeches often include witty remarks, self-deprecating jokes, and playful banter, proving that even the leader of the free world can crack a smile. Obama's humour served as a bridge, connecting him with people of all ages and backgrounds and humanizing the office of the Presidency in a way few have managed before.

The journey from a "serious" leader to one who embraces humour and authenticity might seem daunting. It challenges our identity and sense of self. Yet, it's in this challenge that growth happens. Embracing humour doesn't mean changing who you are; it means revealing the full spectrum of your personality, including the parts that laugh, joke, and see the lighter side of life.

So, as you ponder your leadership style, remember: the cracks in our armour, the moments of vulnerability and laughter, are not signs of weakness. They are reminders of our humanity, the very essence that makes us relatable, approachable, and, ultimately, more effective leaders.

In the end, leading with laughter isn't just about making others smile; it's about being so authentically you that you can't help but light up the room, strategy meetings included. And who knows? Those sneakers at the black-tie event may start a trend. 

After all, comfort is key, and a little humour goes a long way.

Reykjavík, Iceland, March 10th 2024.


Personal branding, leadership and development books by Rúna Magnús

Beyond Gender: The New Rules of Leadership - GRAB COPY HERE!

The Story of Boxes, The Good, The Bad and The Ugly - GRAB YOUR COPY HERE!

Branding Your X-Factor - GRAB YOUR COPY HERE!